Net-A-Porter, the luxury online store, prides itself on its super efficient delivery service. In fact they provide same day delivery service to its customers in New York City and neighboring affluent suburbs. They are now expanding this exclusive service to a larger area that will now cover East Hampton, Sagaponack, Amagansett, Bridgehampton, Montauk, Sag Harbour, Southampton, Wainscott, and Watermill. It was a challenge but they found a way to overcome it in collaboration with the Stnd Air. Yes, they are going to fly the articles directly to the doorsteps of the shoppers. This exclusive service is aimed at their elite customers who have their vacation homes in these areas and spend quite a lot of their time there.
Orders Placed by 10 am will be Delivered Between 5pm to 9pm
They have a loyal customer base who spend big dollars online on designer goods and the luxury online store would like to consolidate their hold on these customers by airlifting some of the most expensive dresses for them. They will be using the Standard Hotel’s seaplane to deliver the merchandise by the evening. According to the announcement made by the online store all orders placed online or via phone before 10 a.m. will reach the desired Hamptons destination on the same day between 5 p.m. and 9 p.m. This service is being implemented on a trial basis and will be available for the elite customers till 2nd September after which they will reassess the feasibility of the service and take a decision on its continuance.
This Service Will Differentiate Net-A-Porter From Other Online Stores
This service is going to be a big attraction for the fasionistas living in some of the most expensive residential properties in the US in the Hamptons area. They are used to grabbing the latest Gucci bag or a designer dress and shoes. Alison Loehnis, President of Net-A-Porter pointed out that it was logical decision for the online store as their same day delivery service which is currently available in New York City and the surrounding suburbs is hugely popular. Many of their customers from the area who are used to this service vacation in the Hamptons. The premium service will also help Net-A-Porter to differentiate itself from other luxury online stores.
Via: ny.racked