If you were looking for an innovative online shopping destination, you should be heading towards Gilt Groupe, Inc. They would rename their full-price men’s retail site as PARK & BOND and it would be launched late summer. The website shall become a great destination for those who are looking for the world’s best clothing, accessories, and lifestyle products. It would also offer advices on lifestyle, fashion and dressing style.
The idea was to evoke images of Park Avenue and Bond Street which are the most post streets of New York. Alexander McQueen, Isaia, Etro, Paul Smith, N. Hollywood, A.P.C., Neil Barrett, Thomas Pink, Todd Snyder, Vince, Theory, Common Projects, Brooks Brothers, and other brands can be found on the site, and the site helps men choose what they want to wear and really become fashionable. Brooke Cundiff, who is in charge of merchandising revealed that the site would help men to create an identity for themselves and it would also help them to undergo a makeover which they may not get on other sites.
This seems to be a really promising site and being a guy myself, I can’t wait for the store to re-open in a new manner. The site also understands that men shop differently, and that they don’t waste t8ime like women do by browsing around a lot. So let us just wait for the D-Day and hope that it arrives soon, so that we can begin to splurge money on clothes. So what are you waiting for? Go ahead and save money to shop!
