Louis Vuitton Develops Its 2013 Holiday Catalog as a Goose Game

The holiday season is upon us and the luxury brands are ready with their promotional plans to reach their target customers with schemes, new products and packages. Louis Vuitton has developed an interesting and innovative way to project the collection in their catalog. They have created their own version of The Goose Game that takes the visitor to their site through the luxury brand’s 2013 holiday catalog. The playful spirit behind the concept matches with the spirit of the season and it will surely encourage the user to discover and share the entire collection.

The Lucky Goose Gets Wheeled Around in LV Handbags
The Goose Gets Wheeled Around in LV Handbags
The Louis Vuitton Goose Game will give the visitor to the site another reason to spend more time there and browse through the collection while playing the game and even win some gifts in the bargain. The Louis Vuitton version of the French board game doesn’t star a supermodel or an A-list celebrity but a goose. The Goose Game is somewhat like a Gallic version of the Snakes and Ladders. In the LV Game the lucky goose gets wheeled around in luxury handbags by the brand and also gets wrapped up in gift boxes.  The game has been photographed by Coppi Barbieri. The board has a total of 39 spaces and each of them holds a Louis Vuitton product.


The Game Takes You Through The Collection
The products on display on the board range from bags, trunks, belts, scarves, ties, an outfit, jewelry to writing instruments and more. There are iPad, iPad mini and iPhone 5 cases ranging from $400 to $550. There is the Tambour Evolution watch with an automatic GMT and chronograph which is available for $11,000. The digital catalog features all the details about the products displayed. You can enjoy playing the game even if you are not buying anything. Or you can add the products to your gift list or just share it with your friends on social media platforms. The goose in the game is not laying any golden eggs but it surely helps you go through the Louis Vuitton Christmas 2013 Holiday Collection to discover the perfect LV gift this season.

Via: pursuitist

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