With the immense advances made in the field of technology and communication, not even the hospitality industry has been untouched by this technological revolution. There is yet another highly innovative development in the field of hospitality as far as technology is concerned, in the form of an all new service called, SuiteLinqTM. This unique service has been designed and developed to provide the guests staying at the InterContinental New York Times Square Hotel with not only Internet access, but also to connect with the hotel’s guest services, restaurant reservation booking, on-demand video content, from-room document printing, business software, local area guides among other vital services.
The SuiteLinq system is unlike any desktop or laptop experience you might have had. This incredible system is installed in each of the 607 luxuriously appointed rooms at the InterContinental New York Times Square Hotel, in the form of a customizable touch screen desktop, that seems more like a futuristic communication device. The SuitLinq is then able to connect the guests of the hotel to various local business and also runs an elaborate advertising network in the form of IAB standard display ad units.
According to Chris Rosa (CMO, SuiteLinq),
“The result is a compelling digital advertising platform that reaches luxury hotel guests with money to spend when they are minutes away from making purchase decisions about a predictable set of goods and services. SuiteLinq lets them find a highly recommended restaurant for dinner, buy last minute theater tickets, or locate the hottest boutiques near the hotel. It’s not unusual for us to see click rates in excess of 10% for local merchants like these that really put a strong offer in their SuiteLinq ads.”
Via PR Web