Come to think of it, it is a pretty good thing that our favorite prancing horse can be seen on pastures other than just the auto circuit. You must have guessed by now that we are talking about one of the most popular and widely recognised brand in world, Ferrari. Well, buzz is that the company is all set to live up to its reputation of offering an extravagant lifetyle to its loyalists, yet again.

Its latest venture goes by the name of Eyewear 2010. And as the name suggests, this one is a collection of some spectacular designs of sunglasses and fashionable eyewear. Like its previous products, the new feat too is remarkable for its embodiment of Italian design, technology and high quality.
There are eighteen models for one to pick his or her favorite from. Each of these goggles draw their inspiration from the lines and details of the signature car style of the brand. All the eyewear models are rather sporty and macho at the same time. Quite a good combo, if you ask us, and definitely, not one to be missed!

Via dtlux

One never really did mind splurging on a fashionable pair of sunglasses, for instance,  like the ones designed by none other than Emilio Pucci. These chic shades that we talk about are oval shaped and have gorgeous crystal embellishments all over that will make you sparkle at every high class do that you go to.

Do not fret, we will not call you vain but very up and coming with the latest trends instead when you opt for these. The stunning crystal pavé detail on the sunglasses make them worthy of being a part of most fashionable looks that you would want to don. The smoke lenses that the goggles have graduated into, have a designer signature on each arm.

Sheer glamour makes this pair so very stunning. They measure (approximately so) 16.5 cm/ 6.5 inches horizontally and 7.5 cm/ 3 inches vertically. Those interested can get these for $860. Again, these oval-crystal studded sun shades are not governed by any season too. Wear them at a night club or a fashionable luncheon, these are ready to go!

Via net-a-porter

Fashion statements are made by stars and that is obvious by how much we desire something the moment a celebrity is seen flaunting a certain look or fashion accessory. The sexier the person is, the cooler the accessory immediately becomes even if its something we have seen and hated earlier.

Rihanna’s new video Run This Town with Jay-Z shows her flaunting off a freaky pair of sunglasses that nobody would be caught dead wearing on a street. Sure, in the video, the sunglasses go completely with the leather and haute couture look that Rihanna is seen carrying. Even so, the sunglasses are worth getting to know a little bit about because they are so outrageous and brazen! Designed by Kerin Rose for her fashion-house, a-morir, the Pyramid Stud Sunglasses have been handcrafted and hand painted.

Kerin’s clientele list is impressive; she has made sunglasses for Katy Perry, Mariah Carey and other celebrities. The stud sunglasses would be available from October in three different shades of black, gold and silver. If you think you can carry them off like Rihanna did then pre-order the Pyramid Stud Sunglasses for $350.

Via: HighSnobiety

Like we were telling you a day or two back that sunglasses are intrinsic to our fashion lifestyles today because they provide us with safety and privacy. Don’t worry, we haven’t changed our minds. In fact, we have a new product related to the function of a pair of shades, except the privacy bit. Well, we cannot really ignore the possibility of you going to play or even watch a soccer or baseball game, and you don’t really know what might come at you to break your expensive goggles when emotions run high on the field.

Enter Optimal Vision. This is a set of concept contact lenses that perform the function of sunglasses. A very safe and wise option, these lenses give you the protection that you need without having any worries of breaking them or even losing them.

The lenses are available in colors of green, yellow, red and grey give you the fashion variety your eyes so crave for! So go ahead and try this real trendy treat but yeah, like we said, the privacy quotient might not be to high. But then that’s not our agenda all the time, is it!?

Via tuvie

And we wonder why the fashion conscious in Japan wear their shades even when there is no sun! Trend experts reveal that sunglasses are a great accessory as they up your style quotient by providing a little bit of privacy that you won’t mind having. However, there still are some who want to stand out in the crowd and grab the centrestage as much as they can. For such people there is A-morir.

Established recently in the winter of 2008, this is a range of finely crafted accessories by brand kerin.rose. A-morir carries the heart of Manhattan and specializes in Swarovski encrusted glasses as well as show stopping headwear. No doubt its creations have an instant jaw-dropping effect on people. The extensive care given to design and detail is commendable.

The brand has also struck a cord with famous celebs like Rihanna, Mariah Carey and Kety Perry. In fact, it is a particular Love/Hate Convertible Chain Shade that’s creating a fashion wave. They’ve got rhinestones and chain and are impressively original. The black one worn by Rihanna is currently a pre-order item that shall take 1-2 weeks to be delivered to your doorstep. There is another one in brown.

Via highsnobette & patriciafield

Expensive Italian sunglasses are like a fashionable necessity without which we just can’t think of stepping out in the scorching heat thesedays. But we are forced t think about those times when you are enjoying the land-lubbing sports. What do you do then to protect your eyes? Tag Heuer seems to have the answer with new Intensive HD lenses that they have launched in the market.

The shades in question are vermillion-hued and are photochromatic. They go from translucent in mild  light to a sexy mirrored silver reflective thingy when in bright lights. If it helps their case, let us tell you that these are the first lenses to be able to shift from semi-transparent to fully mirrored while maintaining all the dimensional details of the view ahead.

There is a polycarbonate protective covering that saves your eyes from UV-A and UV-B. You can grab these cool shades in Zenith, Club and 27° frame styles. The price ranges between $310 and $420.

Via tagheuer

Whoever said that geeks have no sense of fashion have obviously never met the geeks of today. The geeks of today may still be slightly impaired in the area of social interaction but they are true intellectuals who are also trying hard to fit in by getting to know more about fashion.

Today’s geeks are so fashion savvy they do not just use their style to pick up hot babes but also incorporate their geekiness into the fashionable accessories so as to make these chic items more geeky. After all, you are what you wear and geeks take pride in their nerd status. The latest super cool sunglasses from ck Calvin Klein seem to be modelled after the true modern geek. The glasses have a detachable arm that reveals a 4GB USB port hidden within. This is the sort of thing that one expects to see Tom Cruise sporting in Mission: Impossible.

The glasses will cost you $200 a pair but what does it matter when it does the double job of making you look super hot and also carries your most vital information in covert style. Get yourself a pair when it hits the stores this October.

Via: Style

The word among the circles is that Daniel and Markus Freitag normally do not undertake jobs coordinating with other big guns because they believe that their creativity and ingenuity are hampered with restrictions. But it came to ic! Berlin, the duo was happy to put away their norm as they were assured of complete creative freedom and they ensured that they do not disappoint anyone with their sizzling set of scorching shades fashion the trucker’s mould. Dubbed as the Dirty Lyle (in case of the mirrored one) and Spider Mike (for the matted one), the two new shades are set to take the fashion world by storm.

Taking inspiration surely from the timeless Ray-ban aviator look, the new shades are concealed in the trademark ic! Berlin-styled pouches that are sleeve cut from used truck tarps. If you wish to sport the new killer look in town, then we assure you that these are the babes that you must woo first with the power of your wallet… For looks that could truly chill!

Via: highsnobiety / freitag

Some of us like to throw in everyone’s faces, your richness, of course! Not that we are complaining. In fact, we have a little something that might be the next shopping option for folks who fall in that category. The Porsche P’8499 sunglasses are the newest thing on the ultra-rich and super-glam aisle. And this one’s been made in gold and platinum — a killer combination.

So much so that the front of the text and the bar have been made from 18 carat gold and 900 platinum pt. to offer optimal protection with 24 carat gold that is perfectly mirrored polycarbonate lenses.

Another reason for you to get these is the simple that that they carry the Porsche trademark number of 911 that too for a rather not-so-high $6,670. Just in case, if this isn’t a good money option then you can easily settle for a 18 carat gold called P’8447 with a price tag as low as $2,415.

Via porsche

Have you ever wanted to drive along the desert roads and look cool? Well, actually everyone would have and every single guy would like to drive a hot convertible on a hot highway in the middle of a desert. There is nothing cooler than a hot guy drive along a desert road with these glasses on.

However, it becomes very important for one to know how to drive when in desert as the desert heat can kill you. With that in mind, Ray Ban has introduced orange tinted glasses, which look good in an arid landscape. The Outdoorsman has bee given an orange accent by Ray Ban, and trust me it looks really sexy.

It costs $140 and I would do anything to buy these glasses. In fact I do not have to do much as they are quite affordable. I just have to go ahead and get them for myself. So must you, without any second thoughts! These glasses would make any man look irresistible.

Via: Acquire Mag