India and UAE enjoy historic and cultural ties with a lot of traffic between the two countries. A tree day event at Jumeirah Beach Hotel, Dubai, starting today, aims to showcase the luxury facet of India in tourism, hospitality, holidays, shopping, lifestyle and other domains. The event offers insight to the Arab world about what India has to offer to the luxury loving wealthy visitors. Spread over 21,000 square feet of exhibition space, the event will host 30 handpicked exhibitors from India. It is a by invitation only event focused at the elite of the Arab world offering niche luxury products, destinations and services from India.
The Event Aims to Promote Luxury Goods and Services in UAE
Parvez Dewan, secretary at India’s Ministry of Tourism believes that there is a great scope for promoting Indian luxury tourism in the UAE market and that’s why this event has been organized. People looking for exclusivity, luxury and style will find many options to their liking. Each exhibitor is being given 25 square meters of fully furnished luxury stands to enable them to represent their offerings in the best possible way. MK Lokesh, the Indian ambassador to UAE, in his message for the event has said that the Arab world is an integral part of India’s extended neighborhood and it is critical to India’s interest in political, strategic and economic terms. The engagement between the two countries is sought to be enhanced through events like these.
Dubai Commands 30% of the Middle East Luxury Market
Royal India 2013 is designed to showcase India as a world-class platform in areas of luxury tourism, hospitality, infrastructure, technology and service industry sectors. Some of the prominent names amongst the 30 high end exhibitors include Maharaja Express, The Oberoi Dubai, Gujarat Tourism board and Aamby Valley City. Renowned fashion designers such as Satya Paul, Rohit Verma and Rocky S and holistic healing centers such as Soukya are also part of the event. In today’s business environment it is not enough to simply have an exclusive luxury product as it needs to be marketed, branded and promoted well to reach a wider world audience. Dubai commands 30% of the Middle East luxury market and the event will provide a great opportunity to network with consumers who have the desire and the means to buy the ultimate in luxury.