The luxury British Couture Brand, Jaeger has got the fashion world talking about the fact that the owners are now putting up the fashion chain for sale. The brand has a rich history of 127 years and has approached Rothschild investment bank to come up with a strategic review of their disposal plan. 70% of the stake here is owned by Tillman, 20% by chief executive Belinda Earl and the rest by the management.
Jaeger is all geared to create their charisma at the London fashion Week with a stupendous collection intended to leave the younger and fashionable league in awe. Belinda Earl has conceded to different media sources that the brand looks upto itself as an affordable luxury name at the premium end of the high street. They believe that there is a lot of space for success without scaling the skyscraper of designer brands.
Jaeger now has as much as 40 stores all across UK and is increasingly making its presence felt overseas, especially in Russia. It has recently been reported that the fashion retailer registered an earnings of £7m on sales of £85.5m and this will surely work as the seller’s USP here with the proceeds of the buy-out could fetch as much as £100m.