CES 2010: VIZIO Announces Deal with Beyonce Knowles

Talk about CES 2010, and we only picturize all the gadgets vying for each other’s downfall so that they can be the apple of the consumers’ eyes. Nevertheless, this time around the cynosure of everyone’s eyes was Beyonce Knowles who has entered into a 3 year agreement with VIZIO.

It was announced today at CES 2010, and the agreement includes such things as advertising, product packaging, web, promotions, public relations and point of sale materials. Knowles seemed to be pretty upbeat about being associated with VIZIO and said she was proud to be associated with such a successful company.

Beyonce was a member of Destiny’s Child and now she has a successful solo career herself. She is a famous Hip Hop star, who has a huge fan following across the world. Vizio certainly knows that it would be a great business venture to be with Beyonce. Let us wait and watch what more VIZIO will announce during the CES 2010, and I am sure they have a lot of products up their sleeves.


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