Gorenje does not like to keep a free moment for itself. Take IFA 2008 for instance, the brand made it quite big for itself with the iPod fridge. Critics were quite take with the novelty of the range. And now as IFA 2009 sets in, it is the SmarTable that is taking in all the admiration for their famously zealous makers.
The design is inspired by ‘Beyond White’ which really is the central theme of Gorenje’s theme in this year’s presentation. And once again, it is designer Matevz Popic who has every reason to bask in the glory of his product. It is him who gave the table in reference a colorful makeover. According to him, this trendy shade of purple is quite a hit this season.
We couldn’t have agreed more for the striking contrast between the white and purple is stark and very artistic. The SmarTable has been made in white Kerrock and is very durable. Being easily treatble, it is a low-maintenance composite material. Plus a remote controlled referigerator has been integrated in its central cylindrical foot.